Green Luxury Products?

BMW announces a CO2 reduction on its M series?

Pirelli announces a greener high performance tire?

Luxury SUV's that are hybrid?

Giant mansions with solar panels?

Perhaps luxury brands should be taxed just a little extra. If people are keen on feeding their egos, let them share in the over consumption that harms our planet.

All of these products are Ego-Green: the labelling of a wasteful ego-brands as green aka - Greenwash.

Please, give me a break. Luxury is so far from green, the two can rarely be combined, well except with "bold, smart" marketing ( the same folks that made over consumption beautiful ).

Enjoy!



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